PEACH PIT - MAGPIE
An exploration into enhancing the experience of another.
Augmented Reality3D Modeling
After Effects
ProblemVinyls have become increasingly popular again over the years, but in our modern day, there should be further innovation and motivation within the experience of owning and collecting vinyls.
GoalCreate an augmented reality experience for vinyl owners, in this case, Peach Pit’s “Magpie” record, that they can scan and experience as an additional bonus for collecting the vinyl.
ProblemVinyls have become increasingly popular again over the years, but in our modern day, there should be further innovation and motivation within the experience of owning and collecting vinyls.
GoalCreate an augmented reality experience for vinyl owners, in this case, Peach Pit’s “Magpie” record, that they can scan and experience as an additional bonus for collecting the vinyl.
In order to best play onto Peach Pit’s “Magpie” styles and themes,
I took a look into their social media, marketing, and album cover for inspiration.